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Home Feature

The trending fugu fever: Thanks to President Mahama

Lawyer Sowah by Lawyer Sowah
February 14, 2026
in Feature, General News, Headlines, Top Stories
Reading Time: 3 mins read
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Fugu,’ popularly known as the ‘Batakari’ regalia represents a Ghanaian cultural heritage that combines traditional craftsmanship with vibrant designs of meaningful symbolism.

Origin

The Fugu originates from the Northern part of Ghana and is mostly woven by men using narrow strips of cotton.

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The designs symbolises cultural values, proverbs, and community identity, and are mostly worn on special occasions including festivals, marriage ceremonies, and chieftaincy coronations.

Undoubtedly, the fugu is popular for its vibrant, handwoven striped patterns, durability, and versatility.

The traditional regalia features bold and vibrancy in colours, with cultural significance of Ghanaian heritage and tradition.

Weavers

The cloth is typically woven by skilled men from the Dagomba and Mamprusi tribes, showcasing traditional craftsmanship and artistry.

Beyond tradition, the fugu is used for other purposes like home decoration, accessories and gifting, promoting Ghanaian culture and supporting local artisans.

Fugu Day

The nation was greeted with joy and ecstasy, when the government declared every Wednesday as the “Fugu Day,” a move to encourage Ghanaians to wear and promote the traditional regalia.

As an initiative of the Ministry of Tourism, Culture and Creative Arts, many Ghanaians have welcomed the weekly observation of the wearing of the fugu to preserve a culture that depicts the identity of the people of the North.

With the declaration of the Fugu Day, every Ghanaian, home and abroad is expected to wear the traditional regalia in its woven forms and designs.

Impacts

The observation of the day has significant socio-economic benefits from empowering local weavers, designers, artisans and traders to creating employment opportunities.

It will also strengthen national unity, stimulate the progressive growth and development of the creative industry, and also project the nation’s cultural heritage internationally.

The declaration of the Day followed President John Dramani Mahama’s visit to Zambia.

President Mahama sparked the excitement in the new media when he wore the regalia to highlight the importance of culture and heritage.

Since then, Ghanaians in general have embraced and appreciated the traditional cloth as a symbol of national pride and cultural identity.

Public Reactions

Following the declaration of the Day, many people have turned to putting up the Fugu cloth on the streets of the Bono Regional capital with pride and ecstasy.

Demand and Pricing

However, the rising demand for the cloth is contributing to price hikes in Sunyani, the Bono Regional capital.

Madam Janet Donkor, a dealer in textiles at the Sunyani main market told the Ghana News Agency that: “Fugu has become a hot cake because people have now embraced it” as a fashion that symbolises national pride, and unity, redefining the Ghanaian fashion sector.

Symbol of Pride

The traditional regalia is now a symbol of national pride and cultural identity as the enthusiasm to put up the cloth remains higher.

Madam Faustina Agyemang, a seamstress stated that: “It is interesting to see Ghanaians embracing their heritage,” saying that it depicts symbols of national pride and unity.

She said the demand for the cloth was now high, hoping that the government would do more to encourage Ghanaians to wear the regalia.

Interestingly, the fugu regalia, a relic of the past, too heavy to wear and unfashionable, has become the taste of many Ghanaians and thanks to President Mahama for sparking the euphoria in the social media during his visit to Zambia.

GNA

Edited by Dennis Peprah/ Christabel Addo

14 Feb. 2026

 

Tags: Fugu Fever
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Lawyer Sowah

Lawyer Sowah

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